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Social

GETTING STARTED ON TWITTER

Are you on Twitter?  Are you tweeting? Who are you following? Have you been re-tweeted?  How often do you get DMs? 

These are the questions floating around business networking conversations these days. Newbies to social networking are nervous because Twitter is an unknown territory— a very strange one at that!  Who speaks in 140 character snippets? It takes some getting used to.  At first glance, it makes no sense. A glimpse at a home page on Twitter shows fragmented, one-sided conversations happening now. You may wonder, “How can this be useful?” But, with all the success stories on Twitter, many are considering a move to this unique new communication platform. How about you?

To get started, create a personal profile and connect with a few trusted people that you know in real life. Practice on each other.  Post some updates to your profile. Ask a friend to @ message you. To @message is to reply publicly to a tweet (a status update on Twitter.) To reply privately or send a message privately is DM or Direct Message. Send your trusted friends a DM – a direct message (the Twitter version of email). Get your feet wet with this new tool. Don’t be afraid. Remember that EVERYONE is fairly new to this and even the “experts” will make a “mistake” every now and then.

When you sign up on Twitter, try to secure your first and last name as your username. This will help you establish your personal brand and build your personal online reputation. And, it is cheap (free) insurance to protect you from someone who may want to masquerade as you on Twitter. (If you have a business name, go ahead and create an account for your business also to secure the username even though you may not be ready to use it.  Getting started personally will familiarize you with the tools so that you can better understand how to use this tool for your greater business purposes.

Like most things in life, experience is the BEST teacher. Join the Twitter crowd today.

Feel free to post Twitter questions as comments to this post on my blog. Or, better yet, Follow me on Twitter at http://twitter.com/mcullison and send me a DM!

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